In the competitive world of RFPs, what makes a proposal stand out?
Sure, they must comply 100% to the RFP requirements, follow the right format, use simple, clear language and include strong, supporting visuals.
But the best proposals do something more: they capture the customer’s hot buttons, mindset and voice with strategic solutions framed around the customer’s view of the world.
Winning proposals accomplish this right out of the gate in the cover letter and executive summary, with achievable and specific win themes that resonate and propel evaluators to keep reading.
Don’t fall into the trap of relying too much on one-size-fits-all templates.
Advance your bid to the presentation stage and beyond with Anne’s comprehensive proposal services as a proposal manager, writer/editor, facilitator and coach.
Building on her storytelling strengths across many sectors of the business world, Anne has built a reputation for powerful, customized RFP responses that win. Let her help your RFP team galvanize their proposals to a new level of storytelling power.
Anne brings nearly two decades of communications experience with leading organizations in the government/public health, space and defense technology, telecommunications, non-profits and academia, as well as expertise crafting proposals (as both a solo writer/proposal manager and as part of a larger proposal team) for two top 10 security firms, a global lottery technology leader and a national top 10 public media company.
Her writing and communications expertise have enhanced the brand of these innovative organizations:
▪ The Centers for Disease Control and Prevention
▪ International Space Station National Lab
▪ Scientific Games International
▪ The Wharton School
▪ Ohio State University Fisher College of Business
▪ Terry College of Business at the University of Georgia