“A very cool post on building brand ambassadors and the importance of cultivating bloggers to extend your company’s message.” Blogger communities can help promote — or doom — companies, products,

Share

Looking ahead to 2011, the outlook for the communications profession remains bright, according to a panel of thought leaders speaking Nov. 22 at the final IABC Atlanta monthly member meeting

Share

My article in the current IABC Atlanta member magazine, empart, talks about the challenges and rewards of being an independent communicator. If you’ve ever thought about striking out on your own,

Share

Turner Broadcasting’s team of new media production, photography and communications experts provided ample advice at the IABC Atlanta’s Technology Special Interest Group meeting this week.  Walking the talk, the Turner

Share

Whether it is photos, video links or tweeting, PR writers will be well served to take another look at these tools and techniques to get their client’s or organization’s news

Share

    For the first week of being on the ground in Haiti after the devastating 7.0-magnitude earthquake that leveled much of the country, staff with the NGO CARE, a

Share

On Ragan.com today, Lindsey Miller reports that PR pros now have a third service to use to get their clients in front of the media. Newly launched Reporter Connection joins

Share

  Think Online: With four in 10 Americans with at least one social networking profile, companies will increasingly be looking to social networking sites to engage employees and customers. This

Share

As someone who writes scripts on a regular basis, it’s always refreshing when I uncover presenters who are natural communicators. These folks know their subject intimately, and speak to it

Share