About Us
Creative, Compelling Storytelling
Your Message is Our Business
Anne Wainscott Associates is a strategic messaging, editorial and design services firm founded in Atlanta in 1999.
Our Team
Anne Wainscott-Sargent, Founder and Chief Storyteller
Over a nearly two-decade in-house and consulting communications career, Anne has built a solid record as an award-winning business communicator and "strategic storyteller" serving the technology, higher education, and government public health sectors. Her clients include Honeywell, NCR Corporation, Cbeyond, The University of Georgia Terry College of Business, The Wharton School, and the Centers for Disease Control and Prevention.
Anne has experience with employee and customer publication writing, blogs, expert articles, Q&A interviews, magazine features, customer case studies, white papers, speeches, news releases, ads, corporate histories, executive bios, annual reports and e-books.
Prior to launching her editorial firm in 1999, Anne worked in corporate communications for AT&T and NCR Corporation. In 2005, she wrote an anti-smoking memoir after losing her mother to lung cancer. Her blog, The Writing Well, celebrates excellence in writing and storytelling.
A native of Dayton, Ohio, Anne earned a B.S. in Journalism with honors from Ohio University and has a graduate certificate in Communications Management from Rutgers State University. She is a member of the National Association of Science Writers, the Atlanta Writers Club and the Atlanta chapter of the International Association of Business Communicators, where she served as the 2011 communications director.
Cindy Kinkaid, Principal and Chief Visual Artist
Cindy brings two decades of experience developing print and web solutions that appropriately reflect clients' brand and unique value proposition. Before launching her own consultancy, Cindy was a video producer, radio scriptwriter, communications trainer and computer programmer. Over the years, a deep desire to communicate effectively, no matter the medium, was forged and honed.
Together, we offer a unique, senior-level storytelling experience to every client engagement -- balanced with an understanding of our clients' big-picture positioning goals.
Our Key Differentiators
- Journalistic Pedigree -- The best writers come from the world of journalism, like us.
- A Knack for Words and Visuals -- We bring both together so your message hits the mark, every time.
- Industry Breadth -- We can dive deep into health, government, technology, and education areas. Those industries didn't choose us; we chose them.
- Client Focus -- Sure, everyone says it, but we mean it. Our proof? Client loyalty extending years, even a decade in some cases.
- Corporate Experience -- We've worked in the communications trenches inside major corporations, so we know your challenges -- we get it.
- Affordability-- Our virtual business model translates to senior-level expertise with no distractions and minimal overhead. Translation: you get senior-level services at the most competitive prices.
Memberships
"Communication excellence isn't a given. It takes nuance and knowledge
of a company's business and where they want to go, combined with a storyteller's
creative spark. We bring both to the table."
-- Anne Wainscott Sargent




