About Us
Creative, Compelling Storytelling
Your Message is Our Business
Anne Wainscott Associates is a strategic messaging, editorial and design services firm founded in Atlanta in 1999.
Our Team
Anne Wainscott-Sargent, Founder and Chief Storyteller
Over a nearly two-decade in-house and consulting communications career, Anne has built a solid record as an award-winning communicator serving the technology, academic, non-profit and government public health sectors. Her byline regularly appears in industry association websites and publications, including empart, the Atlanta member magazine of the IABC. She also writes about space policy for Via Satellite Magazine and public health issues for the Centers for Disease Control and Prevention. Prior to launching her own communications firm in 1999, Anne worked in corporate communications for both AT&T Corporation and NCR Corporation. She is a native of Dayton, Ohio, and is an honors journalism graduate of Ohio University. Anne serves as the 2011 communications director for IABC Atlanta, where she oversees the organization's electronic and print publications and social media initiatives.
Cindy Kinkaid, Principal and Chief Visual Artist
Cindy brings two decades of experience developing print and web solutions that appropriately reflect clients' brand and unique value proposition. Before launching her own consultancy, Cindy was a video producer, radio scriptwriter, communications trainer and computer programmer. Over the years, a deep desire to communicate effectively, no matter the medium, was forged and honed.
Together, we offer a unique, senior-level storytelling experience to every client engagement -- balanced with an understanding of our clients' big-picture positioning goals.
Our Key Differentiators
- Journalistic Pedigree -- The best writers come from the world of journalism, like us.
- A Knack for Words and Visuals -- We bring both together so your message hits the mark, every time.
- Industry Breadth -- We can dive deep into health, government, technology, and education areas. Those industries didn't choose us; we chose them.
- Client Focus -- Sure, everyone says it, but we mean it. Our proof? Client loyalty extending years, even a decade in some cases.
- Corporate Experience -- We've worked in the communications trenches inside major corporations, so we know your challenges -- we get it.
- Affordability-- Our virtual business model translates to senior-level expertise with no distractions and minimal overhead. Translation: you get senior-level services at the most competitive prices.
Memberships
"Communication excellence isn't a given. It takes nuance and knowledge
of a company's business and where they want to go, combined with a storyteller's
creative spark. We bring both to the table."
-- Anne Wainscott Sargent
A True Communicator...
"Anne quickly grasped our communications needs. She embodies the best qualities in a communicator -- creative energy, a reporter's instincts, winning writing skills and exhaustive follow through."
Event Publicity Done Right
"Anne hit the ground running to bring the excitement of the Peachtree Regional FIRST Robotics Competition to news outlets in all corners of the state. We even had coverage in USA Today and, with 23 other Regional sites, Georgia was truly put on the national map. Anne is real clear about listening to a client and translating their goals into action."
Tackling Food Traceability
“Anne brought a sense of diligence and professionalism to the project that is rare to find these days. She developed a white paper on food traceability that required a great deal of coordination, bringing together internal and external resources, understanding a complex issue with legislative, business, science, and technology angles, and building relationships where previously there were none. We feel like we have a very strong story to tell with regard to traceability, and Anne played an instrumental role in making it happen.”